The transformation of clothing styles that kept taking place with the passing away time shows how the people have changed completely. We have transmitted from wearing leaves to wearing woven threads and fabrics.

The constant researches and deep studies of the history of clothing and textiles trace the improvement and the development of the human civilization, the perfect use, and availability of clothing and textiles kept getting new faces and people adapted according to the changing scenarios. we have smoothly made our way into the 21st century where clothing matters the most. A man is known by the clothes he wears.

The clothes have now become a symbol of our social stature. Its no more a mean to cover the body but to have a grasp on the eyes of the people oscillating with them in the society. Humans are considered to be the most gregarious creature on the planet who love being in groups as the other biological creatures staying in symbiotic associations.

The clothes and apparel industries have drastically improved over the past few decades with plenty of reforms and inventions. People are hell bent on trying things which ultimately led to the rise of many brands and companies to fulfill the demands of the growing clans. The inauguration of Patanjali paridhan franchise in India can be cited as the best example to prove the above-depicted statements. This shows how the companies are not at all afraid of going beyond their niche and try dabbling in things that never were their concerns. The Patanjali was never into manufacturing clothes and the products that reconcile with the Wests.

Patanjali paridhan franchise deals with the stores fully or partially owned by the Patanjali. The owners of the stores sell clothes under the established brand name of Patanjali.

The demand for clothes and other apparels have grown so tall that many companies have started trying their hands in the industry to bag in some more money and add on to their capital.

Many classic brands have already been making clothes and other accessories to meet the insatiable needs of the people. The consumers are attracted to the established brands a bit more than that of the nascent ones. The brands like HERMES, PRADA, CHANEL, RALPH LAUREN, BURBERRY, HOUSE OF VERSACE and many more are there in the market for more than half a decade. Consumers prefer them over any other brands.

I personally feel the manufacturing of clothes should be left to the doyens as they have been doing it for centuries. The other companies should better concentrate on their niche and improve upon the existing products instead of trying new things. Do what you are really good at and stand up to the consumer’s expectations.

All the above mentioned classic brands are into one thing only and that is making clothes.they can do it better than anyone else.

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